Wednesday, August 26, 2015

Mobile Web Design and Smartphone Searches

According to Google, 94 percent of smartphone users look for information directly from their smartphone even when their desktop or laptop is accessible. Most smartphone users keep their device close within reach at all times and it has become far more convenient to grab your smartphone to look up information rather than have to wait for a laptop or desktop to boot up.

Thursday, August 20, 2015

Successful SEO Starts with a Good Content Strategy

Major search engines, such as Google, reward sites that use search engine optimization (SEO) strategies properly, specifically by connecting the site content to search queries. Making sure to include branded key terms in website content is critical to how successful your website will be in terms of search engine rankings, which in turn affect how visible the website will be to your target audience.

Monday, August 10, 2015

Online Marketing Strategies Work Well Together

It's no secret that building a strong social media presence is a great way for Atlanta business owners to grow their companies. As noted by Eric Mills, "A strong social media presence for companies today is more important than ever. It keeps them in the loop of what customers are saying about their product. It also gives them a competitive edge that can be used to connect with customers and establish trusting relationships that help to drive growth." In recognizing these realities, SEO consultants can employ several strategies to build and optimize your social media presence. Some of them include: