WHY YOUR BUSINESS’ WEB DESIGN NEEDS TO BE OPTIMIZED FOR MOBILE
You may have heard it once or twice before – mobile is here to stay. With that in mind, it is no secret that businesses need to start thinking about their customers who might be looking for them using mobile phones.
In the past, it was common practice to operate both a desktop website and a separate mobile website, but this came with many pitfalls. For starters, operating two separate websites can be both time consuming and expensive. Secondly, there is always the risk that information posted on the two versions of your website may not be in sync. This is why it is better to have an expert in web design make your desktop-optimized website responsive and mobile friendly.
Simply put, everyone is on mobile. In 2016, mobile and tablet internet usage beat desktop internet usage worldwide and it’s expected that by 2020, smartphones will be used by 2.87 billion people. It is also reported that bounce rates for mobile far exceed those for desktops because users are unwilling to wait for a slow webpage to load. With that in mind, there is great opportunity for businesses to gain a competitive edge by giving their customers a better website experience on mobile. Read more from this blog: http://bit.ly/2mmUk7g